Liberbank, Audi y Real Madrid

Liberbank and Audi sign vehicle fleet agreement

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NEWS | 22/12/2020

"It is very satisfying that two of our sponsors have reached this agreement with the club as a point of common ground," said Emilio Butragueño.
Liberbank, Audi Retail Madrid and Volkswagen Finance have signed an Audi vehicle fleet agreement with the financial institution. The initial agreement is the offer of vehicles owned or rented for the financial agents of Liberbank, with a fleet in principle of between 90 and 100 Audi vehicles. All vehicles for rent will be labelled with the Liberbank logo.
The agreement and delivery of the fleet took place at Real Madrid City, in a ceremony in which Emilio Butragueño acted as host. The Director of Institutional Relations at Real Madrid said: “It is very satisfying for Real Madrid that two of our sponsors, with whom we also share values, have reached this agreement with the club as a point of common ground. It has been an honour to host this event at Real Madrid City”.
The event was also attended by the general director of Audi in Spain, Jose Miguel Aparicio Sanchiz; and the managing director of Audi Retail, Alberto Martinez Cepero. On behalf of Liberbank, the general director of Business, Jonathan Joaquín; the general deputy director of Commercial Banking, Fernando Menéndez; and the director of the RRII, CSR and Communication Area, Ana Echenique. This agreement is part of the cooperative relations between Real Madrid and Liberbank, and the club with Audi.