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Real Madrid 360º

Real Madrid launches 360° and virtual reality channel

NEWS | 26/02/2018

The link-up with The Dream VR, the creator of a revolutionary content reproducer, enables fans to enjoy the experience on TV and mobile devices.
Real Madrid now boasts it own 360° and virtual reality channel thanks to its collaboration with revolutionary content reproducer, The Dream VR, a 360° content distribution company and the largest virtual reality network in the world, with a reach of over 180 countries. The agreement with The Dream VR involves the creation of the club's own channel in the company's app, which is accessible through any mobile device and Samsung's Smart TV and is soon to be available on the apps of other TV manufacturers. The channel will offer a first-hand insight into the Real Madrid experience, which to date has been available to very limited number of fans.

Real Madrid's commitment to this new initiative, which was launched this Monday and will offer new content each month, is set to enable the club's millions of followers throughout the world to enjoy exclusive 360° content. The app can be downloaded for free on mobile devices (iOS and Android) and television, as well as via virtual reality platforms.

Courtesy of its own platform and globally-patented native player, The Dream VR offers Real Madrid the best possible reach for its new 360° content strategy, which seeks to bring this experience to the club's fans. The virtual reality platform boasts over 2 million downloads and is also available via the main virtual reality and 360° platforms, including Samsung Smart TV, Apple TV, iOS, Android, Google Daydream, Oculus Rift, Samsung Gear, HTC Vive, Topying and Pico.