Real Madrid and adidas launch Lunar New Year collection
A special edition that blends tradition, design and global identity.
Real Madrid and adidas introduce the new Lunar New Year collection, inspired by the Lunar New Year and the traditional decorative knots of Chinese culture.
The collection incorporates an exclusive graphic based on this ancient craft, integrated into several of the club's official garments. The result combines tradition, innovation and contemporary style. The line consists of an anthem jacket, a sweatshirt and a quilted jacket.
Through this initiative, Real Madrid and adidas reinforce their commitment to the diverse cultures that make up their global fan base and celebrate the arrival of the new year with them with a message of unity and optimism.