Real Madrid reaches 500 million followers on social media
This is the first sports organisation in the world to reach this number of followers.
Real Madrid has reached the 500-million-follower mark across all of its official social media accounts. According to data from the analytical tool Blinkfire, the club is the first sports organisation in the world to attain this number of followers.
Real Madrid operates 37 official accounts for all its divisions football, basketball, women's football and youth football and affiliates Bernabéu, Madridistas, in 7 languages Spanish, English, Arabic, French, Portuguese, Japanese and Chinese. These accounts enable our club to provide information and content to all our communities where they need it and in their own language. Members and madridistas can access all our audiovisual and interactive material on Facebook, Instagram, WhatsApp, X Twitter, Tiktok, YouTube, Line, Snapchat, Twitch, LinkedIn, Weibo, Wechat, Toutiao, Douyin and BiliBili.
Regarding the official accounts for the first team, Real Madrid previously announced in July 2023 that it generated 3 billion interactions in one season.
Market leaders
This latest achievement further enhances the club's dominance in the digital environment. It has the most visited football club website in the world with an average of 8.9 million visits per month according to data provided by digital analytics company SimilarWeb. The club also rolled out its new streaming platform, RM Play, in June 2023.
Real Madrid operates 37 official accounts for all its divisions football, basketball, women's football and youth football and affiliates Bernabéu, Madridistas, in 7 languages Spanish, English, Arabic, French, Portuguese, Japanese and Chinese. These accounts enable our club to provide information and content to all our communities where they need it and in their own language. Members and madridistas can access all our audiovisual and interactive material on Facebook, Instagram, WhatsApp, X Twitter, Tiktok, YouTube, Line, Snapchat, Twitch, LinkedIn, Weibo, Wechat, Toutiao, Douyin and BiliBili.
Regarding the official accounts for the first team, Real Madrid previously announced in July 2023 that it generated 3 billion interactions in one season.
Market leaders
This latest achievement further enhances the club's dominance in the digital environment. It has the most visited football club website in the world with an average of 8.9 million visits per month according to data provided by digital analytics company SimilarWeb. The club also rolled out its new streaming platform, RM Play, in June 2023.