Hezonja and a Real Madrid Foundation student, protagonists of Endesa's 'Basketball for Everyone' initiative
Liga Endesa carried out an inclusive basketball initiative this weekend as part of matchday 19.
The basketball game between Real Madrid and Coviran Granada began with a highly emotional moment. Mario Hezonja accompanied Carla, a student from the adapted basketball schools of the Real Madrid Foundation, in the initiative Basketball for Everyone, promoted by Liga Endesa. With the madridista forward by her side, Carla delivered the game ball and greeted the players at center court, receiving applause from the crowd at Movistar Arena.
Under the motto For passion without limits or barriers, the Basket Lover initiative by Endesa brought the experience of professional basketball closer to people and families who, for various reasons, face difficulties attending a game under normal conditions during this event.
This inclusive action, driven by Endesa alongside clubs and social entities, has one of its main precedents in the groundbreaking initiative carried out last season by the Real Madrid Foundation, when a child with autism participated in the delivery of the game ball during a Liga Endesa match. To achieve this, the arena was adapted to meet his sensory needs, adjusting sound and lighting conditions to ensure a safe and positive experience.
With initiatives like this, basketball showcases its potential as a genuine tool for inclusion and social transformation, where the excitement of the sport is only complete when no one is left out.
Disclaimer: Translation generated by artificial intelligence. It may contain inaccuracies.