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The Real Madrid Foundation, Ipsen and Janssen mark World Prostate Cancer Day

NEWS STORY. 10/06/2022

There were a range of activities put on for the third edition of the campaign, ‘Que no te pille fuera de juego’ (Don't let it catch you offside).

To mark World Prostate Cancer Day on 11 June, the Real Madrid Foundation and pharmaceutical companies Ipsen and Janssen have headed up a range of activities to raise awareness as part of the third edition of the ‘Que no te pille fuera de juego’ (Don't let it catch you offside) campaign. The initiative's goal is to increase awareness among men of the need to look after their prostate health and see a specialist on a regular basis in order to catch any potential tumour early on and increase the chances of recovery.
 
Prostate cancer is the most common tumour among men in Spain. By the end of this year there will have been almost 31,000 new cases, with almost 6,000 deaths per year as a result of the disease. To mark this international day, almost one hundred beneficiaries of the Real Madrid Foundation's physical activity program for the elderly headed to Real Madrid City to take part in an informational session led by experts.
 
Experts on the matter
Doctors Enrique Grande, Head of Oncology at the MD Anderson Cancer Center Madrid; María del Carmen Rubio, Head of Oncology and Radiotherapy at the Hospital Universitario HM Sanchinarro; Asier Leivar, urology assistant at H.U. La Paz and Urology Coordinator at Vithas Madrid Aravaca; and Marcos Martínez, head of the Grupo Español de Pacientes con Cáncer (GEPAC); were in charge of reiterating the importance of maintaining good prostate health. The event was also attended by Emilio Butragueño, Real Madrid's director of Institutional Relations.
 
Enrique Grande explained: “Prostate cancer can be cured in over 80% of cases if we're able to diagnose it when the disease is confined to the prostate. Sadly, once it spreads and metastasis appears, cure is no longer the goal and we're forced to slow the growth of the illness as much as possible and alleviate the symptoms. Besides being aware of symptoms, Asier Leivar stated: “Men should attend periodic check-ups from 50 years of age, or 45 if they have a family history of cancer or any other risk factors, in order to boost the chances of early intervention".
 
Progress
Treatment of prostate cancer has advanced notably in recent years. In that regard, María del Carmen Rubio explained: “When prostate cancer is diagnosed in the early stages of the illness, there are a range of alternatives for localised treatment with similar results. For instance, surgery to remove the prostate gland completely (radical prostatectomy), or radiotherapy in either of its two forms: external radiotherapy or brachytherapy. Using any of these current treatment methods, with early detection and with less aggressive tumours, we can see survival figures after 5 years of almost 100%. Even with more aggressive tumours, if the disease is detected early, 5-year survival rates are above 80-85%”.
 
Meanwhile, Marcos Martínez concluded: “We must normalise prostate cancer and talk about it in order to break down myths and taboos that exist around cancer. We must also provide the necessary information to allow patients to be involved in the decision-making process, as these decisions will ultimately have a big impact on their quality of life".

Informational video
As part of the campaign, a video was shown by Emilio Ríos, Urologist at the Hospital Universitario La Paz in Madrid, who reflected: “There is still a significant number of patients in whom the disease is diagnosed at an advanced stage, although fortunately, in some 90% of cases, diagnosis comes in localised states which are susceptible to treatment for cure. That's why it's so important men are aware of the existence of this tumour and seek medical advice in the event of any symptoms (stinging sensation when urinating or blood in the urine) as well as following preventative measures and early detection programs".
 
Game with Real Madrid veterans 
In order to raise awareness about the importance of the early detection of the cancer, there was a friendly game of football held between staff at Ipsen and Janssen and a range of Real Madrid veterans including Emilio Butragueño, Paco Buyo, Sabido, Milla, Edwin Congo and Iván Pérez. The pitches at Real Madrid City became the setting for a message of awareness and prevention of the disease.

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