19 September 2012
The new Bernabeu Tour is now a reality. The museum, now much more modern, interactive, and audiovisual, includes two new rooms: the ‘Best Club in History’ and an area in honor of Alfredo Di Stefano. Open to the public for 363 days and with close to a million visitors, the Bernabeu Tour is one of the city’s main tourist attractions, and it receives visitors from all kinds of countries. In this way, Real Madrid continues with its commitment to continual improvement and renovation and takes another step with this project to bring its trademark, history, tradition, and values closer to fans all over the world.
The two new rooms are part of a Bernabeu Tour modernization plan that seeks to enrich the visitor’s experience by providing greater interactivity and audiovisual content. The museum also has very technologically advanced facilities and a vanguard and innovative design. Each one of the remodeled areas includes interactive solutions with the latest technology applied to the club’s history.
The revitalization of the Real Madrid Foundation’s Heritage Center collection, consisting of more than 100,000 objects, documents, and trophies, should also be emphasized. A representative sample with objects made public for the first time has been included in the new Bernabeu Tour.
“Best Club in History” interactive room
The new ‘Best Club in History’ room offers an unbeatable audiovisual and interactive experience and leads the visitor through the history of Real Madrid, its list of achievements, players, trophies, symbols, and the great events that have made Real Madrid the only club to have achieved the trophy for the Best Club of the 20th century.
It is this trophy, in a special display case, that overlooks the room, which includes two large audiovisual areas that are more than 60 meters long with 70 high-definition monitors. A 100-meter gallery of display cases also includes the largest collection on display until now, consisting of more than 250 objects and trophies.
It also includes interactive multi-touch technology, with more than 1,000 graphic documents and videos, many of them unpublished, bringing back the memory of the great moments of Real Madrid and allowing for double navigation through the achievements and history in both Spanish and English.
Area in Honor of Alfredo Di Stefano
The visitor will enjoy the collection of Alfredo Di Stefano’s personal objects and trophies, never before on display, donated by the Real Madrid Foundation’s Heritage Center. Animated 3-D audiovisuals of the most emblematic plays can also be seen, as well as testimonies of the best players of all time and a large interactive mural, made up of high-definition screens, that makes it possible to delve into the most relevant moments of the personal and sporting life of the honorary president of Real Madrid